The colour is a lot more sheer than I thought, but I prefer it that way because my lips are naturally quite pink-red already so lip products that are more opaque make my lips look too much. I also like that it doesn't have a scent or leave a stain. I haven't found a lip product I like the feeling of and really only tolerate vaseline on my lips so I'm happy I tolerated this.
It is a little hard to use since I need to use my fingers to melt the product and it's not that easy to melt.
I tried using it as a blush and it is such a cute pink colour.
On the attached picture: top is bebe, bottom is apple